Build streamline and evolve together with solution
Truemoola is a U.S.-based premium cannabis brand specialising in THCA, Delta 8, and alternative wellness products. While these products have no place in the Azerbaijani market, they sparked something bigger: a first-of-its-kind collaboration between a creative agency from Baku and a niche American e-commerce brand.
+ A bold and conversion-driven content strategy for e-commerce
+ A storytelling framework tailored for Instagram, Meta, and Shopify
+ Reels and short-form video concepts that reflect the brand’s voice and vibe
+ Visual identity refinement for product presentation and social assets
+ Performance-optimised paid ads that captured attention and drove traffic
What makes this project special? It challenged the norm — both in product category and market expectations. And we’re proud to say: Okee Agency became the first Azerbaijani creative studio to craft a strategic digital rollout for a U.S. cannabis brand.
We didn’t just localise content.
We globalised our mindset.
+ A bold and conversion-driven content strategy for e-commerce
+ A storytelling framework tailored for Instagram, Meta, and Shopify
+ Reels and short-form video concepts that reflect the brand’s voice and vibe
+ Visual identity refinement for product presentation and social assets
+ Performance-optimised paid ads that captured attention and drove traffic
What makes this project special? It challenged the norm — both in product category and market expectations. And we’re proud to say: Okee Agency became the first Azerbaijani creative studio to craft a strategic digital rollout for a U.S. cannabis brand.
We didn’t just localise content.
We globalised our mindset.